REALM Took Over NFT.NYC With the Launch of Our Beta App…

5 min readJun 25, 2022


Hello from New York City! The REALM Beta app is finally LIVE!!! We are so excited to be able to share the public version of the app with you after a year in the making, and the launch was incredibly smooth. Of course, this is only the Beta version, and there is so much more to come (hint: if you take a walk in the Metropolis you will notice banners that tell you what features we have in the works, such as hoverboard racing, new racetracks, spatial audio experiences, and so much more!). In the last year REALM has managed to innovate and create more than our competitors have done in the last 5+ years — and we are so proud to share what we have been working on with you. We have alpha builders putting out new realms and content daily, so make sure you keep checking back in to explore new virtual experiences. Players are also hard at work completing quests and picking up utility items throughout various realms. REALM is the first metaverse you can truly own.

REALM’s CEO Matt Larby with reps from PizzaDAO, Highsnobiety, and Dazed

If you weren’t able to make it to NYC to celebrate with us, and if you didn’t have the chance to keep up with us on social media — don’t worry, we are going to break down the last few days for you and give an overview of some highlights from our week. Let’s get into it.

On June 21st we launched our Beta app, just a few hours after our team landed in NYC. We opened up some portals, met new community members, and marveled at all of the new avatars spawning in REALM. Next we went out to lunch with our friends at DAZED and HighSnobiety, and we later filmed a podcast with Highsnobiety– stay tuned! We hung out with them for a few days and showed them what we have coming in the REALM universe… and they are super excited for what we have in store ;)

In the afternoon of the 21st we headed over to our pop-up with Oseanworld in Soho to kick off the celebration of our launch and our upcoming game with Oseanworld called NU RADIO, where we blurred the lines between the real and virtual worlds with digital and physical activations. We sent visitors on a scavenger hunt to win in-game items, sold merch, played music, and gave everyone a sneak peak of the NU RADIO game on custom arcade machines! Check out all the IG content from the event here. The pop-up also ran for a second day with more visitors coming, including the Cider team, one of the fastest growing international clothing brands. Overall the pop-up was a huge success with queues of people inside for hours, buying playing the alpha version of NU RADIO.

We also sponsored and attended a fundraiser by ByeByePlastic in collaboration with NFT4Good at The Williamsburg Hotel on June 22nd. Due to the bear market, many other sponsors stepped down, but REALM stepped up because we believe in bringing NFTs to life in order to positively impact the real world. ByeByePlastic is a project by the DJ Blondish, and it aims to eliminate single-use plastics from the music industry. Actions in REALM’s virtual world have a positive impact in the real world, in addition to 1/3 of our profits being directed to sustainability projects. REALM’s CEO Matt Larby spoke in a panel about how NFTs in the Metaverse can change the world for the better, and after that we partied and danced the night away with other key leaders in the Web3 space New-York-City-style. It was incredible to feel the buzz of excitement in the city around innovative businesses in the NFT Space like REALM.

REALM logo on the water tower of The Williamsburg Hotel

All over NYC we have been meeting secretly with cool artists and founders who are doing amazing stuff in the NFT, metaverse, and Web3 space, and we can’t wait to show you what we have in store. See you IRL soon, until then, make sure to download REALM and catch you metaverse-side!

Oseanworld with reps from Cider


REALM is a mobile-first, Play2Own, impact-driven metaverse with the Beta app launching June 21st 2022 on iOS and Android. With its mission to empower everyone to thrive from metaverse experiences and create positive impact in the real world, REALM donates 1/3 of its profits to sustainability projects.

REALM users are rewarded as they engage with the platform: 1/3 of the profits go to the token staking community. The native REALM builder tools allow anyone, with no coding experience, to build personalised microverses, tell their story, and trade NTFs on the REALM Marketplace. Creators and brands can bring to life unique music, art, games, and anything else they can imagine into their realms.

REALM — Create your dreaM world, impact the REAL world

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Cross-chain metaverse & living NFT creatures